1% for the Planet
1% for the Planet
1% for the Planet
On January 1st, 2020, Icebug became a member of 1% for the Planet. This means that we commit to donating 1% of our total sales, regardless of whether we’re making a profit, to non-profit environmental organizations and projects that do good.
Icebug was the first outdoor shoe company to join 1% for the Planet. We will steer our involvement in 1% for the Planet towards climate change mitigation- organizations that work towards decreasing greenhouse gas emissions and keeping regenerative ecosystems intact. The latter will also have a positive effect on biodiversity.
We support several organizations through 1% for the Planet, including Naturarvet, Protect our Winters, Hej Främling, and Naturskyddsföreningen.
You can read more about 1% for the Planet here.
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