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Icebug

World's best summer traction

Feet's best friend in wet and dry

Whether you want to run trail, do swimrun or just take a walk in town, the experience is better with good grip under your feet - and RB9X is the technology that gives you the best traction. RB9X is our own rubber compound that is designed to give you traction regardless of the surface. It can be super wet or very dry. The RB9X soles have different shapes to suit different activities, but the rubber compound is the same - and of course the grip is too!

In the film below, we invite you to Icebug's secret test lab in the forests outside the head office in Jonsered. There, just 50 meters from our computers, we have kilometers after kilometers of forests, lakes and paths. Perfect for testing all our RB9X products!

Long lasting traction

With good traction under your feet, it becomes more fun to use the shoes. You will want to use your RB9X shoes really much - and therefore we have made them really durable. The abrasion resistance of our RB9X insoles is 50 percent higher than recommended for asphalt running shoes.

Icebug

RB9X IN ACTION

The story behind RB9X

RB9X was launched in 2013. After lots of tests, where rubber compound after rubber compound was tested, we hit the jackpot on compound number 9. That was the perfect combination of traction and durability. Finding other shoes with equally outstanding traction and abrasion resistance is impossible.

RB9X won independent lab tests where the traction and abrasion resistance on wet and dry substrates were investigated. No other rubber could match Icebug's own, and RB9X quickly became popular in sports where traction is A and O. For example, swimrun, obstacle courses and trail running. The RB9X is now under the sole of all Icebug's summer shoes so you always have perfect grip, whether you are walking or running.

This is how we reduce our climate footprint.

We at Icebug are serious about our climate work. We follow the UN's Climate Neutral Now initiative, measure the entire company's greenhouse gas emissions, and constantly change materials and processes to get a lower climate footprint. Our shoes will have a climate footprint lower than 6.4 kilos of CO2 per pair by 2030. Along the way, we share our materials and suppliers through our initiative for transparency, Follow the Footprints.

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Fabriksstråket 35, 433 76 Jonsered, Sweden|+46 (0) 31-81 70 90|webshop@icebug.se